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Massive Donation of Electrolyte-rich ZICO Pure Premium Coconut Water Aims to Keep Haiti Earthquake Survivors Hydrated and Nourished
ZICO Beverages, LLC is donating more than 10,000 cases (128,000 liters) of ZICO Pure Premium Coconut Water to survivors and relief workers. ZICO Pure Premium Coconut Water, a naturally pure and isotonic liquid found inside young "green" coconuts, contains a variety of vitamins, minerals, antioxidants and other nutrients. It contains major minerals like magnesium and calcium and is particularly rich in potassium, an essential nutrient; one 8-ounce cup of coconut water has more potassium than a banana.
Our hearts and prayers go out to the people of Haiti. Like the rest of the world, we are using our resources to do whatever we can to help
The devastation is incomprehensible, but we do know that drinking water is extremely limited. Coconut water is far more effective in relieving symptoms associated with dehydration than plain water. Its unique chemical composition can rehydrate the body naturally, giving the strength and energy it needs. We encourage others to do what they can to assist survivors.
Hermosa Beach, CA January 15, 2010 -- In response to the colossal earthquake that struck Haiti earlier this week and devastated its capital, Port-au-Prince, ZICO Beverages, LLC is donating more than 10,000 cases (128,000 liters) of ZICO Pure Premium Coconut Water to survivors and relief workers. ZICO will be giving through the ONEXONE Foundation, a non-profit foundation that provides global support to people in need of water, food, health care, education and athletic programs. ONEXONE is collecting donations of all kinds, including monetary gifts. To contribute, go to http://www.onexone.org/ and click on "Haiti Earthquake Relief".
ZICO Pure Premium Coconut Water, a naturally pure and isotonic liquid found inside young "green" coconuts, contains a variety of vitamins, minerals, antioxidants and other nutrients. It contains major minerals like magnesium and calcium and is particularly rich in potassium, an essential nutrient; one 8-ounce cup of coconut water has more potassium than a banana.
"Our hearts and prayers go out to the people of Haiti. Like the rest of the world, we are using our resources to do whatever we can to help," said ZICO founder and chief executive officer, Mark Rampolla. "The devastation is incomprehensible, but we do know that drinking water is extremely limited. Coconut water is far more effective in relieving symptoms associated with dehydration than plain water. Its unique chemical composition can rehydrate the body naturally, giving the strength and energy it needs. We encourage others to do what they can to assist survivors."
According to the World Health Organization, immediate health priorities for the area include the provision of clean water and sanitation. Control of communicable diseases, such as diarrheal diseases and respiratory infections, will be another major concern in coming days. According to Dr. Bruce Fife, coconut water is currently being used around the world to save lives and consumption of coconut water increases the survival rate of cholera victims by as much as 97 percent.*
